Elmlinger Law office in Brentwood Tennessee
Be sure and check out the project cost and results at the end of this post
Website Design Before
Elmlinger Law office – built on a common hosting platform that accompanied the purchase of the domain name
Website Design After:
Google Rank – Before
Google Rank – After
The Who and the Why:
Elmlinger Law is indicative of hundreds of thousands of small business owners today. They have been practicing law for 30 years and have had a website for over 5.
When a business owner isn’t sure how to maximize their web presence, they often go the easiest or cheapest route to just get something, anything, out there.
They opt for a free builder or contact a friend to build a site on a $50 budget.
Years later – their website sits unused and outdated. The business owners and employees actively steer people AWAY from the site for fear that it will harm their chances of closing the client.
Instead of the asset it was designed to be – their website becomes a very real liability for the brand and the business.
The Design Process:
Using our SEO First Web Design process the CFM team refreshed the Elmlinger brand look and put them on a path to a position 3 ranking on Google. (With no additional SEO Costs) When looking at this phase of the design here’s what is MOST important.
Mobile Friendly – over 50% of searches now occur on Mobile. It’s critical and it will only get worse.
Clean Professional Design – We strive to pass a 3 second test. It states:
Most visitors will make a judgement call about the quality of your business in the first 3 seconds of visiting your website. Those 3 seconds are critical to moving a visitor to a customer.
Mobile click to call phone numbers
Helpful and authoritative Content
That’s it. Rarely do small businesses need extensive customized solutions at this point. If the site has little to know existing traffic – just keep your project affordable and focus on getting traffic first. Once your site is ranking and has consistent visitors – we’ll use their feedback to decide what the site needs. We will make sure that we perform an Active Campaign Review.
The SEO Process:
All of our website builds consist of the same basic process:
Keyword Tracking Campaign
Sitemap and Content mapping
Build & Launch
Rarely do small businesses need extensively customized solutions at this point. If the site has little to no existing traffic – just keep your project affordable and focus on getting traffic first.
Website Redesign Results Snapshot
Need a business website? Need a redesign?
An estimate will take minutes – A number 2 ranking on Google is a game changer for your business.
This case study was completed in collaboration with Absolute Summit SEO.